Associate of Applied Science Degree in Business Administration
Fashion Merchandising Specialization
Have you always had an eye for the latest fashion trends?
Do you catch yourself admiring in-store fashion displays and advertisements?
Turn Runway Fashions Into Retail Sales
The fashion industry depends on the vision of fashion merchandising professionals who recognize fashion trends and develop visual displays that are appealing to customers. Fashion Merchandisers must constantly remain current with what's in, and use their business savvy to quickly convert these trends into profit.
Study Fashion Merchandising in a Fast-paced and Hands-on Business Administration Program!
Fashion Merchandising training at Gibbs - Boston could lead to entry-level career opportunities including assistant buyer, visual merchandising assistant, assistant store manager, or fashion advertising professional. You will have an opportunity to:
- Learn essential business principles including retail management and the planning,
pricing, promotion, and distribution of products
- Develop merchandising skills such as textile and apparel analysis, merchandise
selection and presentation techniques, and creating wall displays
- Examine marketing and consumer behavior as you study the many factors that motivate
purchasing decisions
- Build your fashion portfolio through professional critiques and revisions as you learn to confidently present your work
Gain Industry Experience for Your Fashion Merchandising Career
Your required 120-hour industry internship can give you a taste of what it's like to work in the exciting business of retail fashion. Through on-the-job experience, you’ll have an opportunity to develop career skills such as:
- Predicting trends and making purchasing decisions
- Quality management of design materials and construction
- Working as a part of a retail design team to create store displays
- Utilizing fashion technologies for pattern making, apparel design and more
Upon completion of your fashion merchandising training, you can confidently begin searching for your career in retail management, buying or merchandising!
Gibbs - Boston could be the first step towards an exciting new career that you love.
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